I never really noticed it, cause, well, I never really had a reason to watch the old Outdoor Life Network, but recently it changed it’s name to Versus, and my first impression was “damn, that’s a silly name.” That is until I figured it out last night while watching bits of the Buffalo Sabres win over the Carolina Hurricanes while waiting for Lost…
Now I think it’s the most awesome idea ever, I mean, we live in a world where people nitpick everything, like the big banners ABC/ESPN used during this years World Cup (a few examples) but this banner idea is pretty damn cool…
Basically it reads as BUFFALO VS. CAROLINA, a natural way to read it… Genius!